Zebra Technologies Corporation (ZBRA) Stock Forecast
Data as of Oct 31, 2026Technology · Current price $357.16 (-5.36%)
Price Target Range
Consensus Price Target Over Time
Analyst Rating Distribution
Last 3 Months
6-Month Trend
Latest Analyst Forecasts
Price targets issued by Wall Street analysts. Upside calculated against today's price.
| Date | Analyst | Firm | Price Target | Upside |
|---|---|---|---|---|
| Feb 13, 2026 | Damian Karas | UBS | $335.00 | -6.2% |
| Feb 12, 2026 | Meta Marshall | Morgan Stanley | $323.00 | -9.6% |
| Feb 6, 2026 | Guy Hardwick | Barclays | $351.00 | -1.7% |
| Jan 12, 2026 | Guy Hardwick | Barclays | $368.00 | +3.0% |
| Dec 18, 2025 | Jamie Cook | Truist Financial | $291.00 | -18.5% |
| Aug 5, 2025 | Tim Long | Barclays | $301.00 | -15.7% |
| Feb 18, 2025 | Damian Karas | UBS | $425.00 | +19.0% |
| Oct 29, 2024 | Jamie Cook | Truist Financial | $383.00 | +7.2% |
| Jul 31, 2024 | Richard Eastman | Robert W. Baird | $375.00 | +5.0% |
| Jul 31, 2024 | Jamie Cook | Truist Financial | $345.00 | -3.4% |
| Jun 13, 2024 | Andrew Buscaglia | BNP Paribas | $305.00 | -14.6% |
| May 16, 2024 | James Ricchiuti | Needham | $370.00 | +3.6% |
| May 1, 2024 | Richard Eastman | Robert W. Baird | $330.00 | -7.6% |
| May 1, 2024 | Tommy Moll | Stephens | $380.00 | +6.4% |
| Apr 8, 2024 | Brad Hewitt | Wolfe Research | $337.00 | -5.6% |
| Mar 13, 2024 | Jamie Cook | Truist Financial | $300.00 | -16.0% |
| Nov 1, 2023 | James Ricchiuti | Needham | $255.00 | -28.6% |
| Apr 16, 2022 | Meta Marshall | Morgan Stanley | $400.00 | +12.0% |
| Mar 20, 2022 | Brian Lau | Wolfe Research | $469.00 | +31.3% |
| Mar 10, 2022 | James Ricchiuti | Needham | $535.00 | +49.8% |
Top Analysts Covering ZBRA
ZBRA vs Sector & Market
| Metric | ZBRA | Technology Avg | Large Cap Avg |
|---|---|---|---|
| Analyst Rating | 2.38 | 2.39 | 2.41 |
| Analyst Count | 21 | 14 | 19 |
| Target Upside | +5.6% | +3582.5% | +21.5% |
| P/E Ratio | 43.45 | 40.44 | 38.49 |
Revenue Estimates
| Period | Low | Avg | High | # |
|---|---|---|---|---|
| 2026-12-31 | $5.94B | $5.99B | $6.02B | 12 |
| 2027-03-31 | $1.53B | $1.56B | $1.59B | 4 |
| 2027-06-30 | $1.52B | $1.55B | $1.58B | 6 |
| 2027-09-30 | $1.55B | $1.58B | $1.60B | 4 |
| 2027-12-31 | $1.62B | $1.65B | $1.68B | 7 |
| 2028-03-31 | $1.62B | $1.65B | $1.68B | 3 |
| 2028-06-30 | $1.60B | $1.63B | $1.65B | 5 |
| 2028-09-30 | $1.63B | $1.66B | $1.69B | 3 |
| 2028-12-31 | $1.71B | $1.75B | $1.77B | 6 |
| 2029-12-31 | $7.04B | $7.16B | $7.26B | 5 |
EPS Estimates
| Period | Low | Avg | High | # |
|---|---|---|---|---|
| 2026-12-31 | $17.70 | $17.84 | $18.02 | 10 |
| 2027-03-31 | $4.68 | $4.79 | $4.89 | 3 |
| 2027-06-30 | $4.58 | $4.70 | $4.80 | 3 |
| 2027-09-30 | $4.93 | $5.05 | $5.15 | 4 |
| 2027-12-31 | $5.29 | $5.42 | $5.53 | 3 |
| 2028-03-31 | $5.33 | $5.46 | $5.58 | 4 |
| 2028-06-30 | $5.05 | $5.17 | $5.28 | 4 |
| 2028-09-30 | $5.44 | $5.58 | $5.69 | 6 |
| 2028-12-31 | $5.84 | $5.99 | $6.11 | 4 |
| 2029-12-31 | $27.59 | $28.20 | $28.74 | 1 |
Frequently Asked Questions
What is the analyst consensus for ZBRA?
The consensus among 21 analysts covering Zebra Technologies Corporation (ZBRA) is Buy with an average price target of $373.86.
What is the highest price target for ZBRA?
The highest price target for ZBRA is $535.00, set by James Ricchiuti at Needham on 2022-03-10.
What is the lowest price target for ZBRA?
The lowest price target for ZBRA is $255.00, set by James Ricchiuti at Needham on 2023-11-01.
How many analysts cover ZBRA?
21 analysts have issued ratings for Zebra Technologies Corporation in the past 12 months.
Is ZBRA a buy or sell right now?
Based on 21 analyst ratings, ZBRA has a consensus rating of Buy (2.38/5) with a +5.6% upside to the consensus target of $373.86.
What are the earnings estimates for ZBRA?
Analysts estimate ZBRA will report EPS of $17.84 for the period ending 2026-12-31, with revenue estimated at $5.99B.
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Data updated daily. Analyst price targets sourced from public filings and broker reports. Not investment advice.